WSC2013 Visual Merchandising/ Window Dressing

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Language: EnglishSkill: Visual Merchandising/ Window DressingInterviewee: Ms Sin Ying Lam (Competitor) (Hongkong)Imagery: Competitor checking a hat stand with clothes, dressing up a manikin, working on the computer, printing decorating stickers, cut them out, preparing clothes, manikin with bikini.Visual merchandisers are responsible for the conception and execution of a visual display that advertises and enhances a retail outlet's wares.The concept of visual merchandising: communicating with the target audience in windows and stores by attracting, connecting and engaging with customers by window design and product presentations to maximize sales.
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WorldSkills International WorldSkills Leipzig 2013
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